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Link Building 101

Link building is a crucial part of a solid SEO strategy and understanding link building is necessary to understand SEO as a whole. This practice, if done correctly, is considered to be one of the most effective ways to improve your SEO, particularly because it focuses...

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How Much Does SEO Cost?

"How much does SEO Cost?" seems like a simple question with a million answers. We help you understand why you're seeing prices out there from $50 to tens of thousands of dollars and learn what you can expect for your budget. Categories SEM SEOSEO pricing can be...

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Social Media and SEO Integration

Social Media and SEO Integration

Most businesses would benefit from both an ongoing SEO campaign and an active Social Media campaign. Social Media activity has no direct effect on your Google ranking but Social Media and SEO certainly can and do affect each other. A balanced SEM campaign leverages...

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Spring Cleaning Your Ecommerce SEO Campaign

Spring Cleaning Your Ecommerce SEO Campaign

As if the task of spring cleaning your house isn't daunting enough, it's time for spring cleaning your ecommerce SEO campaign.  Ecommerce sites simply can't afford to ignore their SEO given that 44% of people start their online shopping journey with a Google search...

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SEO Maintenance – Why You Need It

SEO Maintenance – Why You Need It

Some things need to be maintained more than others, but almost everything needs consistent maintenance in order to uphold the original integrity of the thing or idea. For instance, you should paint your house every five to eight years on average depending on such...

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What is Canonicalization?

What is Canonicalization?

Canonicalization sounds like a process for recognizing saints, but it’s actually one of the most important aspects of organic SEO. Consolidating your URLs (see below), or "good" canonicalization means search engines crawl more pages of your site. It means that link...

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Local SEO – Why It’s Important

Local SEO – Why It’s Important

Local SEO, or local search engine optimization, is the process of optimizing your business listing and/or website for keyword phrases you think your potential customers will be searching for within a local geographic area. When people search in Google, they will not...

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Benefits of SEO, SEM, and Digital Marketing

While we’re always excited to teach clients who want to learn more about search engine marketing, our main goal is bringing you qualified leads.

Google says that 80 percent of their 1 billion or so daily Internet searches are for products or services. And over 40 percent of all Internet searches are locally focused. If you sell products online – nationally or worldwide – you must at least have an SEO-friendly website with a targeted keyword campaign to compete for the top place in those searches. If no one can find your website, no one can buy your products or services.

That’s why we offer organic geo-targeted local SEO services, PPC, social media setup, and website development for local businesses.

Internet marketing has an ROI that’s almost 8 times higher than the traditional, static advertising offered by newspapers and magazines, and SEO is central to successful Internet and search engine marketing.

SEO benefits you in the following ways:

  • Increases the visibility of your website on search engine results pages
  • Improves the volume and quality of qualified customer traffic to your site
  • Saves you a considerable amount of money (in comparison to print ads or PPC campaigns)
  • Expands your market share and brand awareness