SEO Maintenance – Why You Need It

Some things need to be maintained more than others, but almost everything needs consistent maintenance in order to uphold the original integrity of the thing or idea. For instance, you should paint your house every five to eight years on average depending on such...

What is Canonicalization?

Canonicalization sounds like a process for recognizing saints, but it’s actually one of the most important aspects of organic SEO. Consolidating your URLs (see below), or “good” canonicalization means search engines crawl more pages of your site. It means...

Local SEO – Why It’s Important

Local SEO, or local search engine optimization, is the process of optimizing your business listing and/or website for keyword phrases you think your potential customers will be searching for within a local geographic area. When people search in Google, they will not...