Three (3) Big Reasons SEO Is a Better Investment Than PPC

Pay-per-click (PPC) advertising campaigns such as Google AdWords and Facebook Ads, are a great way to get quick exposure online. Unfortunately, your investment is quickly spent by paying each time someone clicks on your ad and your visibility ends when your budget is...

SEO Versus SEM: What Are They And What’s The Difference?

SEO The Internet marketing world seemed to be such a simpler place 10 years ago.  Way back then, we really only needed to worry about focusing on keyword phrases, inbound linking, and optimizing the web site.  This was referred to as SEO: search engine optimization....

How To Write Great SEO Website Content

How To Write SEO Web Page Content Just because your business has a website doesn’t mean that people will find it. Unless someone knows your URL, they will only get to your site if it comes up in a search. So you want people searching for what you do to see your...

Google Analytics Semalt Reference

I’m sure you all have seen the references to Semalt or semalt.semalt.com / referral on your traffic sources under Acquisition > All Traffic.  This has become a considerable annoyance over the last several months. Semalt.com is a company that sends robots to...

SEO and Internet Marketing Predictions for 2015

As we all know, Google makes frequent algorithm changes to better serve their search users.  They want to deliver the best, most relevant results for people using their search engine.  In 2015, this means even more changes for the SEO, Internet marketing industries,...
Much More Than Just SEO

Much More Than Just SEO

In 2024, our role in your marketing mix is no longer just SEO for organic rankings.  SEO is an important step in the process, but there are many more elements of search engine marketing that need to be addressed. Webtyde Internet Marketing has been evolving year after...