Google is continuously updating their ranking algorithms with minor updates almost daily and major updates approximately twice a year. An algorithm update is a change in the criteria of how Google ranks sites in the search results. Every time that the algorithms...
Few purchases are made without reading reviews of a product or service online. According to Zendesk, 90% of customers are influenced by online reviews. Reviews provide key insight about the quality of the product and the reputation of the company. Unfortunately,...
There are many online template platforms you can use to build a website, with Wix and Squarespace being at the top. Which one would be best for your project? Both have their pros and cons. Wix is initially going to be easier to get the hang of because the interface is...
The number of template website platforms seems to be growing by the day but Weebly and Shopify lead the pack for ecommerce. Choosing between them can be tricky, especially if you’re not sure which features are the most important for your business, but there are...
What is Competitor Analysis Every business needs to understand their competition to be successful. A Competitor Analysis is a holistic audit of your competition’s online presence. Figuring out what your competition is doing with their marketing is a vital step in...
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