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Search engine optimization (SEO) may not be the only component of your overall Internet marketing strategy - but we believe it should be the foundation. Search engine marketing (SEM) is a form of Internet marketing that brings SEO, social media marketing, and pay-per-click (PPC) together to promote brand visibility on search engine results pages (SERPs). Search engine marketing remains the most effective and highest converting method of marketing on the Internet.
For the past 12 years, Webtyde Internet Marketing has been working with companies to help them optimize their websites. During this time, the search engine landscape has changed considerably: these days, most search engine algorithms consider social media to be a major factor in organic ranking. With this in mind, Webtyde Internet Marketing is constantly evolving - just as fast as the search engines - so we're able to bring cutting-edge knowledge to all our campaigns.
What are Internet Marketing, SEM, and SEO?
Internet marketing campaigns consist of marketing your company's products or services on the Internet. A large part of Internet marketing is search engine marketing - marketing to search engines like Google, Yahoo!, and Bing. Search engine marketing consists of SEO, PPC, and social media marketing. Search engine optimization (SEO) is the process of increasing the volume and quality of traffic to a website from search engines via "natural" (also called organic) search results for targeted keywords and keyword phrases.
Part of an Internet marketing campaign is SEO, which targets the free, natural listings on search engines. SEO is the process of placing specific keyword phrases into the coding and content of a website so that search engines consider it authoritative and give it higher relevancy. When those keywords are queried, it creates the potential for higher rankings. Webtyde Internet Marketing's SEO and Internet marketing campaigns provide organic search engine optimization for local, national, international, and ecommerce SEO campaigns.
Webtyde Internet Marketing, which is a New Orleans-based marketing and SEO company, practices only ethical SEO - which means that our efforts benefit not only you, but also search engines and your customers. We never resort to manipulating or exploiting any of the various search engine holes out there; instead, we use honest methods and take all the necessary steps to build an effective and ethical search engine optimization campaign.
Just Getting Started on the Web?
Google says that 80% of their 1 billion or so daily Internet searches are for products or services. If you sell products online - nationally or worldwide online - you have to have an optimized website. If no one can find your website, no one can buy your products.
Over 40% of all Internet searches (over 1 billion daily) are locally focused. We currently offer organic geo-targeted, local SEO services and website development for local businesses, including starter websites and optimization SEO packages that will fit your company's budget. If you are just starting out and don't have a budget for your first website, we can still get your business listed in local listings in major search engines with our Local SEO packages, which offer competitive pricing and flexible payment methods. Your optimization can be completed in stages - whenever your budget allows it. We have a solution for everyone; we want to see you succeed.
Webtyde Internet Marketing was awarded the American Marketing Award for New Orleans 2012 Marketing Award of Excellence for Search Marketing.
Whether you sell products at a local retail outlet or, online to a nationwide audience - or do both - we offer custom SEO solutions and individual search engine marketing services to fulfill your needs. Our Local SEO packages provide visibility solutions for your local market. You don't even need a website to start marketing locally on the Internet!
Though we've kept our roots firmly planted in SEO, Webtyde Internet Marketing continues to evolve and is on the leading edge of companies who are integrating SEO with social media and content development. Our integrated approach increases the effectiveness of each of our Internet marketing campaigns. The impact of social media on search engine rankings is no longer deniable. This is clear when we look at our own clients: those who have been our most successful clients in SEO are also the most active in social media and content development.
PPCOur pay-per-click services not only lower your cost per acquisition, they also augment your search engine marketing and Internet marketing campaign by immediately increasing your brand visibility in places where your company needs to be seen most.
SEO Website DevelopmentWe provide a number of choices for your SEO website development budgetary needs. From template websites for small businesses to custom ecommerce websites for enterprise corporations, we offer the best platforms and partnerships, and the most experience, to maximize the potential of your business.
Benefits of Internet Marketing
There is an almost eight times greater ROI for Internet marketing versus the traditional, static advertising offered by newspaper or magazines.
An integral part of a successful SEM and Internet marketing campaign is organic search engine optimization. An SEO campaign benefits you in the following ways:
- Increases the visibility of your website on search engine results
- Improves the volume and quality of qualified customer traffic to your site
- Saves you a considerable amount of money (in comparison to print ads or PPC campaigns)
- Potentially expands your market share and brand awareness
Webtyde Internet Marketing team members possess many years of Internet marketing and traditional marketing experience. We utilize the most advanced SEO analysis, process, and monitoring tools available, and we offer everything from Local SEO and website development to international and ecommerce SEO campaigns. Whether you choose a local, national, international, or ecommerce SEO campaign, our proven, effective methodologies will push your business to the top.
Why choose Webtyde?
Webtyde Internet Marketing provides a full service, extremely knowledgeable and timely development experience. Our SEO and Internet marketing services include starter websites, redesigns, ecommerce integration, SEO copy writing, optimized press releases, monthly SEO management plans, corporate training, agency SEO partnerships, and many more individual Internet marketing services. We are a New Orleans Internet marketing company that services local, national, international, and ecommerce SEO needs.
Webtyde Internet Marketing uses the most knowledgeable, local New Orleans talent whenever possible. We are proud to be a New Orleans-based SEO and Internet marketing company in the heart of a community growing daily in a city reborn.
Our New Orleans Internet Marketing and SEO Team
Our New Orleans Internet marketing and SEO team is led by Webtyde Internet Marketing owner Allyson Seitzler. Allyson has over 12 years of experience in SEO and website development, a Bachelor of Arts in Business Marketing, and many years of project and program management experience. She manages most campaigns directly, and makes all Internet marketing process decisions for Webtyde Internet Marketing. Allyson also takes responsibility for monitoring Internet marketing industry news on a daily basis, ensuring that we always keep apprised of changes to the ranking criteria - and keep our clients ahead of their competition.