How to Get Positive Reviews

Few purchases are made without reading reviews of a product or service online. According to Zendesk, 90% of customers are influenced by online reviews. Reviews provide key insight about the quality of the product and the reputation of the company. Unfortunately, reviews can be easily skewed toward the negative as customers with a poor

2020-07-21T10:40:25-06:00July 21st, 2020|Internet Marketing - General News|

How to Algorithm-Proof your Site

Google is continuously updating their ranking algorithms with minor updates almost daily and major updates approximately twice a year. An algorithm update is a change in the criteria of how Google ranks sites in the search results. Every time that the algorithms change, your site could drop in the rankings. The simplest way to

2020-07-09T11:30:39-06:00July 9th, 2020|Internet Marketing - General News|

Google Ads vs. Facebook Ads

Facebook and Google dominate the landscape of the internet, which makes advertising on these platforms a natural choice if you’re looking to expand your online presence, attract website visitors, or sell goods. There are, however, pros and cons for both and it can be difficult to tell which platform will yield better results for

2020-06-22T12:30:12-06:00June 22nd, 2020|Internet Marketing - General News|

What to do about Bad Reviews

Online reviews have been a cornerstone of building a business’s reputation for decades but those days are drawing to an end. According to a recent study, 72% of consumers believe five-star reviews not entirely credible or not credible at all. 49% of consumers believe that too many companies are creating fake reviews online. They’re

2020-03-05T11:33:57-06:00March 5th, 2020|Internet Marketing - General News|
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