Facebook and Google dominate the landscape of the internet, which makes advertising on these platforms a natural choice if you’re looking to expand your online presence, attract website visitors, or sell goods. There are, however, pros and cons for both and it can be difficult to tell which platform will yield better results for
Landing Page Experience is one of the ways that Google measures the quality of your website and determines how high your page rank will be on the search engine results. Google prioritizes good websites, so it's very important for visitors to have a positive experience when they come to your website. Here are some
Backlinks are a key ranking factor on all search engines. This means that the more websites that link back to your website, the higher that Google will place your site in the search engine rankings. Here are some pointers on how to get backlinks to work for you: Older sites are seen as more
We all know that the spread of the coronavirus has stalled profits for so many businesses, but major pizza chains are thriving during the virus. What online strategies have they used to be able to grow during this time of uncertainty? Chains such as Papa John’s, Little Caesars, Pizza Hut, and Domino’s who were
A core algorithm update makes significant changes to Google's algorithms and systems, making sure that they provide the most relevant search results. The latest update prevents the same domain from appearing at the top of the results over and over and ensures that the most pertinent content makes it to the top of the
Online reviews have been a cornerstone of building a business’s reputation for decades but those days are drawing to an end. According to a recent study, 72% of consumers believe five-star reviews not entirely credible or not credible at all. 49% of consumers believe that too many companies are creating fake reviews online. They’re
One of the first things any SEO professional will tell you is that you need to create a blog and post on a regular basis. This may not make sense at first and you may question if a blog is truly necessary for your industry where regular customer engagement and education may seem unnecessary.
Production Fastening Systems, L.L.C., founded in New Orleans in 1987, is a family-owned business that brings decades of experience to the offshore fabrication, shipbuilding, and steel fabrication industries. This commitment to excellent service in addition to providing their products nation and worldwide has gained PFS a reputation as a reliable source for all things
The long and the short of why you would have a high bounce rate is that the people finding your website don’t like what they see. There are two main reasons for this: either your website is irrelevant to what they’re looking for or your homepage is unappealing. People stumbling upon your site when
Spectral City Tours has long been a staple of the New Orleans tour scene providing engaging, entertaining, and informative tours of the French Quarter and Garden District. Their current lineup of tours is French Quarter Hauntings and History, Cemetery & Garden District, French Quarter: Drunk & Haunted, and the sweet French Quarter Dessert Tour.