Additional Internet Marketing Services

SEO Copywriting Services

SEO copywriting requires a mixture of being able to place keyword phrases properly while still maintaining the message and readability of the text on a Web page. This is a balance to please both the search engines and the human viewer, while keeping the content understandable and articulate. Our professional copywriting team comes from journalistic backgrounds and have been trained in the science of SEO copywriting. Whatever product or service your business offers, we have just the person to convey your message.

Optimized Press Releases

Another valuable website marketing service that we recommend for more agressive campaigns is the optimized press release. The optimized press release is a keyword optimized press release directed at members of news outlets for the purpose of announcing something of news value. These press releases are then distributed to top media outlets providing extensive online visibility. The goals of the search engine optimized press release are not only to distribute news and information about your company, but also to have more optimized content pointing to your website out on places like Google News and Yahoo News, creating valuable inbound links. This is an important component in an agressive marketing campaign and an affordable Internet marketing communication tool.

SEO Maintenance Plans

It is important to keep up with the ever changing algorithms that each search engine employs to rank your website. Each of our team members is updated daily with search engine news. We are all members of various Internet marketing groups to keep up to date on all technologies. We offer six- and 12-month SEO maintenance contracts. The SEO maintenance contract will keep your entire website updated with new coding methods, copywriting criteria, and any other changes that may affect your ability to rank for your targeted keywords. We include all billable time required for updates to your website in these contracts except for copywriting changes, so if your site requires major changes, you will not be charged anything more than your standard monthly fee.

Get more information on SEO Maintenance Plans>>>

SEO Keyword Campaign

The SEO keyword campaign is offered for companies or individuals who prefer to complete the coding aspect of an organic search engine optimization campaign themselves. An SEO keyword campaign is the first of the three phases of a full SEO campaign that Webtyde Internet Marketing offers.

In this phase, keyword phrases are gathered, researched, and analyzed. With results of the keyword analyzation, we assign optimal keywords to create the final keyword phrase assignment document which is the blue print of the optimization campaign. At that point, coding will begin. Webtyde Internet Marketing will provide the service of training your technical team how to optimize the code properly. One of our project managers will review the coding prior to launch to verify that it is properly integrated.

Google Analytics Implementation

We offer initial setup and code implementation of Google Analytics to any website. Google Analytics is a service provided free from Google that measures your website traffic and lets you analyze the data in many different ways. The code is inserted on every page of your website to track a user. This is especially helpful in monitoring your conversion rates. Conversions are when a visitor to your website actualy buys your product or contacts your business to inquire about your services. You can track what keyword phrases were used to get to your site and which words are getting customers to convert to sales. This is very important for all types of internet marketing campaigns. Plus, this website marketing service will allow you to track your entire website marketing campaign ROI with measurable data and report these figures to your manager or board of directors. Google offers a variety of graphically intensive reports which you can customize.

You should also consider our advanced ranking reports to help track and analyze your organic search engine optimization campaign.

Directory Submissions

The additional effort of an organic search engine optimization campaign is gathering inbound links. These inbound links are links you have coming to your website from another website on the Internet. One way our internet marketing service acquires inbound links is from directories on the Internet. Our directory submission service is specifically designed for your website depending on how many inbound links your website needs in order to improve visibility. Webtyde Internet Marketing will submit your website to a specific number of directories related to your field, which will ultimately create inbound links. This phase is usually the third phase in a full organic SEO campaign that Webtyde Internet Marketing offers.

XML Sitemap Creation and Submissions

Major search engines recommend the use of XML sitemaps to help them "crawl" your website. When a search engine queries your website, we call it sending their "spiders" out to gather information about your website. When the spiders crawl your site, they need to have easy access to the pages or they will have a hard time gathering information from your pages. This may result in a lower ranking on those search engines. We offer XML sitemap creation and submission in order to help the spiders crawl your website and submit to Google, Yahoo!, and MSN in order to track and monitor feedback from these search engines regarding your website. If issues are found on your website, you will be informed and we can fix the problems.

Advanced Ranking Reports

Advanced Web keyword ranking reports are available for up to 50 keyword phrases. We offer one-time reports, weekly reports, and monthly reports. These reports show how each keyword phrase is ranking on Google, Yahoo!, and MSN, which page(s) are ranking for that term, what position it is currently in, how many spaces it has gained or lost since the last report, and what was the best position it ever ranked. It also shows how many results were found which is how many websites your site is competing with.

Robots.txt File Creation

Creating a robots.txt file is a small portion of the campaign, but like creating an XML sitemap to help spiders crawl your site, this is an important file to have. Whatever you can do to make your site as accessable as possible to website, we recommend you do.

top